REVIEW: Switched On | Sahar Hashemi | Captstone Publishing Ltd | Entrepreneurship

Title: Switched On
Author Sahar Hashemi
Publisher: Capstone Publishing Ltd
(A Wiley Company)
Publish date: April 2010
ISBN: 9781906465834
Genre: Self-help / Entrepreneurship
Reviewer: Sassy Brit
Alternative-Read.com


Sahar Hashemi shares her insights and knowledge on how to use the entrepreneur mindset within a company as an employee. She uses her own entrepreneurial business success with the "Coffee Republic" and “Skinny Candy” as examples of her experience, along with the views of other successful entrepreneurs. Hashemi's 8 habits of a "Switched On" mindset (the habits of an entrepreneur) are about behavioural change and adopting new habits to inspire the reader to get motivated, creative and above all persist by taking action. The key word here, as always in success, is "action." She looks at how being "Switched On" within a large organisation can help one step away from the usual barriers, and avoid the "that’s how we’ve always done it" mentality in order to achieve success. Yet it is done in a way where one will still be seen as a team player while dumping he bureaucratic baggage of large compartmentalised corporations. True light bulb moments.

I loved this book in that the advice given can be "switched on" and is eminently actionable, by anyone, in any organisation at any level. And there is nothing to prevent the lone entrepreneur getting some great tips from this book either. Of course there is a level of engagement and emotional involvement required to not just read the book but act upon what is read.

I must add that Hashemi's 8 habits are like a British version of Covey's* book The 7 Habits of Highly Effective People of which there is now an 8th habit, but with less of the unnecessary spiritual guff. Everything learned can be used within a large organisation and by going that extra mile in a new, fun way which reignites one's enthusiasm for the job, can't be bad. This is one of those self-help books which excited me. So, if like me, entrepreneur books switch you on, I highly recommend acquiring "Switched On”. Unless of course, all the lights are on but nobody's home.

*By the way, I do like Covey's work, too.  But that's another review. :) 

While we are on the subject of Covey -- check out Lucille's review of Everyday Greatness!

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